Business dealings with China are on the increase. As a result, more and more organisations and business people are realising the need of doing more than just adhering to the rules of Chinese etiquette (such as presenting business cards with both hands) or the ‘dos and don'ts’ (such not opening gifts in front of your hosts) to have successful business meetings. What is needed is the understanding of the much broader context of Chinese culture and values that permeate Chinese business contexts so as to engage in enduring business relationships.

Course learning outcomes

After studying this course, you should be able to:

- understand better the concept of culture

- confidently discuss the issue of cultural norms and misunderstandings caused by stereotypes of a particular culture

- recognise the key indicators of intercultural competence

- understand the importance of family and how that translates in business settings.